Working with Marketing and Communications

  • Please fill out the below fields to submit a marketing brief for IUP’s Division of Marketing and Communications. The information will help us better understand and strategically address your marketing needs.

    Once you submit your marketing brief, one of our brand management team will respond to you by the next business day. Please give us a minimum of six weeks of lead time before your deadline to ensure we can complete any project on time and to your satisfaction.

    Point of Contact:


     


     


     
    Final Decision Maker:


     


     


    Marketing Brief Details


    Provide a concise description of the larger institutional goal this initiative would fit into.
     


    Describe the core purpose of the brief. What are you trying to accomplish, what is the scope of the brief, and how would you measure success?
     


    List any known or desired creative needs (brochure, photography, press release, video, etc.) related to this brief, and when you would need them.
     

    Deadline

    What is the final date on which the initiative requested needs to be finished?


     

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    In as much detail as possible, please describe the audience you intend to reach. Include demographic and geographic information such as age, location, interests, and more where available.
     


    What funds do you have available to fulfill any related costs? (The Division of Marketing and Communications does not charge for its services. This budget would pay for printing, ad placements, production costs, etc.)
     

    (not required)
    Please include any additional information you feel is relevant to this brief.