Eberly Features Senior Marketing Major Michael Longhitano

Posted on 10/11/2019 11:18:40 AM

This is part of #EberlyDoesSports, a series from the IUP Eberly College of Business and Information Technology that focuses on business majors who play team sports, club sports, or are involved in sports at a community or individual level.

Michael Longhitano is a senior marketing major from North Wales, Pennsylvania, and plays on the IUP Men’s Ice Hockey team. 

He discovered IUP from his older brother who came here for marketing and hockey as well. Michael explained, “I chose to attend IUP because my brother and some of my friends from high school decided to attend school here. IUP is also known for having one of the best business schools in the state which is important to me being a marketing major. The scenic campus and comfortable housing also made a big impact in my decision. Finally, I just wanted to see what it was like to live away from home”.

Michael Longhitano - IUP Hockey teamHe has been playing on the IUP hockey team for the last four years. “This will be my last year of competitive hockey after a long seventeen years of strapping up my skates. I’ve learned a lot from playing this sport and will always cherish the people and memories hockey has brought me”.

While here at Eberly, Michael seemed to have really taken advantage of his time here. “I’ve had a lot of great experiences through my years at Eberly College. Some of my most cherished times have been meeting people with the same major as myself and going through the ups and downs together. My professors have also made a big impact on me; they have taught me so much for my future and have helped me become more mature and ready for the next chapter of my life”. 

Michael Longhitano-Marketing MajorHis plans for the future are to get a job around the Philadelphia area so he can stay close to friends and family. Also, with his marketing degree Michael hopes one day to take over his Granddad’s 65-year-old restaurant and help expand it and take the restaurant to the next level. 

Being a hockey player, Michael's favorite quote is very fitting; “You miss 100% of the shots you don’t take” Wayne Gretzky. “This quote means a lot because it tells you to take chances in life and not worry about failing,” said Longhitano. 

About #EberlyDoesSports

The #EberlyDoesSports series focuses on business majors who play team sports, club sports, or are involved in sports at a community or individual level.

Associate Dean Cyndy Strittmatter is overseeing the project. “We are proud of our students who balance their academics with extracurricular activities and recognize the commitment that it takes to excel at all levels. We look forward to sharing their accomplishments with the IUP community and beyond! While this series focuses on athletes, there will be other special series that recognize the broad range of interests and activities of our business students,” said Strittmatter.

—Written by Tyler Vicari

Eberly College of Business and Information Technology