Eberly Business Honors students took an educational trip to
New York City on November 20–23, 2013, to learn from IUP alumni on Wall Street.
On Thursday, students toured the Wall Street Journal, where they
learned about the printing process and how the paper markets to its readers.
Students were surprised to see the community atmosphere at
“They have a very open floor plan to allow communication
between departments and co-workers,” sophomore Accounting major Sara Foessett
said. “Even the CEO has the same kind of desk as everyone else and sits among
all of the employees.”
Students were even able to give their feedback about how the
Journal could better market to their age demographic.
They also attended a presentation with Pernod Ricard, vice president of Public Relations, Events, and Lifestyle Marketing, and Jeffrey Moran
’89 about the company’s marketing strategy. Alumni Florence Mauchant and
Kathleen Kundar ’68 joined this session to provide students with an overview
of their respective career experiences.
On Friday, students began with a presentation by Crum and
Forster Insurance Vice President Brian Braden ’86, discussing how he came to
work at an insurance company.
On Friday afternoon, students met treasurer William Bell ‘98,
of the organization Charity: Waters, to discuss how the organization thrives in
the nonprofit world as they complete their mission to bring clean drinking
water all over the world. Visiting with the organization made some students want
to pursue a career in nonprofit.
“Listening to Bell talk about the company inspired me to
want to pursue a career path in something that helps others,” sophomore Management major Diane Killinger said.
Students also participated in a two-hour financial crisis tour
of Wall Street on Friday, where they learned about how the 2008 financial
crisis happened and how to prevent it from happening again. During the tour,
they visited financial landmarks such as the New York Stock Exchange, Federal
Reserve, and the Charging Bull.
The tour ended with students playing a trading game where
they reenacted what it would be like to work the floor of the Stock Exchange.
Hearing real-world advice from IUP alumni working in the
business world was very beneficial to students.
“It is always interesting to hear the stories of IUP alumni
and what they have experienced since graduating from IUP,” senior Accounting
major Megan Morris said. “It is helpful to hear their advice and input on what
may bring me success in the future.”
Senior Marketing major Janelle Stayt said the trip was
“It provided a glimpse of the amazing things Eberly alumni are
doing in their careers,” Stayt said. “Their stories were inspirational and
showcased how students can hone the skills and abilities gained at IUP to
develop successful careers.”
The objective of the business honors program is to maximize
the development of students, encourage students who aspire to leadership roles,
and capitalize on the potential of students who seek admission to graduate and
Eberly College of Business