​Strategic Communication, MS

  • Female strategic communication student looks toward the camera, seated in front of an out-of-focus group behind her

    Develop tactical communication skills. Apply a strategic focus to goal-oriented writing and communication plans. Prepare for a career in a diversity of fields or doctoral studies. Customize your study path and class schedule. Take the next step with an MS in Strategic Communication from IUP.

    Prepare for a Successful Career in Communication

    Skilled communication professionals are more necessary than ever. The rise of digital media has made goal-driven communication a central part of successful business operations. Meanwhile, telecommunications and broadcasting remains the largest industry in the state of Pennsylvania today, with more than 35,000 professionals employed.

    To succeed in these popular but challenging fields, you need to enhance your qualifications. You need a master’s degree that builds your writing, storytelling, and content production skills, as well as the strategy that drives this content toward success. Our MS in Strategic Communication gives you the skill set you need to start or advance in this competitive field.

    More specifically, graduates from our program will be prepared to enter or advance their careers in:

    • Corporate communication
    • Crisis communication
    • Health communication
    • Political communication
    • Corporate training
    • Social media management
    • Public relations
    • Media and broadcasting
    • And much more

    Learn more about the career options for communication master’s degree graduates, even in industries that are not directly connected to the field.

    Personalize Your Studies with Two Tracks and Electives

    Once you enter our master’s program, you can choose to specialize in one of two tracks.

    • The Applied track sharpens your media production and writing skills. An internship provides the practical experience you need to start your career. Working professionals can complete the internship with their current employer.
    • The Research track takes a more theoretical approach. Thanks to a focus on industry-related research and a comprehensive master’s thesis, you will be ideally prepared for a future doctoral degree.

    In addition, you will be able to customize your curriculum to fit your professional interests and goals. Electives include crisis communication, political communication, and health communication. Read more about our Strategic Communication MS curriculum possibilities and course descriptions.

    Adjust Your Program Path to Fit Your Schedule

    Are you a college student or graduate who wants to maximize your educational possibilities before starting your career? In that case, our full-time schedule is your best option:

    • Earn your degree in as few as 14 months.
    • Start your studies in the summer.
    • Take up to four classes per semester.
    • Build your professional network as part of a cohort.
    • Qualify for competitively awarded graduate assistantships.

    If you are a working professional, you can design your classes around your existing schedule:

    • Take one or two classes per semester.
    • Start your studies in the summer or fall.
    • Keep your job, thanks to evening classes.
    • Take your internship with your current employer.
    • Earn your degree in two to three calendar years.

    This program can accommodate your needs whether you are looking for a quick way to earn your master’s degree after college, or simply want to take a few classes that fit around your personal and professional life.

    Apply to IUP’s MS in Strategic Communication

    Ready to apply? Our MS in Strategic Communication offers rolling admission for summer and fall, which means that you can apply until shortly before the semester starts. However, we can only accept a limited number of students each year, so we encourage early applications.

    To get started, learn about what you need to apply to your communication master’s degree. Then, create your IUP Admissions Profile and submit your online application. Once we receive all required materials, we will review your application and communicate our admission decision with you.