American Marketing Association

  • Mission of Organization

    The mission of IUP’s Collegiate Chapter of the American Marketing Association (IUP AMA) shall be to educate students about the opportunities available to them within the various facets of the marketing field. The organization will encourage networking between students, faculty, and business professionals. This will be enhanced through tours, guest speakers, networking events, competitions, and coordination with faculty.

    How to Join

    All students are welcome to join IUP AMA. To join, contact the president or vice president (info listed below). Information is regularly updated on our bulletin board in Eberly on the fourth floor outside the Marketing Department. Join us on Crimson Connect, Twitter, Instagram, and Facebook to stay updated on upcoming meetings and events.

    Requirements of Members (Membership Fees, Attendance, etc.)

    Membership dues of $75 (national AMA and IUP AMA) are good for one full year. To join the national AMA, visit and click on Membership to join AMA for $50. Turn in $25 collegiate chapter dues to the treasurer in cash or by a check made out to IUP American Marketing Association.

    Note: All collegiate chapter members must become a member of the American Marketing Association national organization.

    Participation (Point System)

    We want to reward members who help out, so a point system has been established to encourage participation within the organization. Points are granted by volunteering for community service, assisting with fundraisers, and attending social events, meetings, guest speakers, and company tours.

    Members must earn at least eight points per semester to be considered an active member. Members that achieve at least 15 points before the end of each semester will receive a reward.

    Graduating seniors must earn at least eight points per semester to receive a cord for graduation.

    Spring 2019 Meetings and Events

    Crimson Connect

    Weekly meetings are held in Eberly 312 at 8:00 PM, unless otherwise noted.

    Wednesday, February 13

    8:00 p.m., Eberly 312

    First Meeting of the year – Free Pizza!  

    Monday, February 25

    5:00 p.m., Eberly Room ___

    Marketing Week – Digital Marketing Workshop

    Tuesday, February 26

    Time and Room TBA

    Marketing Week – LinkedIn Workshop

    Wednesday, February 27

    5:00 p.m., Eberly 312

    Marketing Week – Ace-the-Interview Workshop

    Thursday, February 28

    6:00 p.m., Eberly Room ____

    Marketing Week – Mock Interviews

    Friday, March 1

    Bowling Social w/ PGN

    Wednesday, March 27

    8:00 p.m., Eberly 312

    Second Meeting of the Semester

    Wednesday, April 10

    8:00 p.m., Eberly 312

    Third Meeting of the Semester 

    Saturday, April 13

    Community Service – Into the Streets

    Friday, April 19 – Sunday, April 21

    Spring Professional Development Trip – New York City Trip w/ IBA

    Wednesday, April 24

    8:00 p.m., Eberly 312

    Last meeting of the semester

    Note: There will be two fundraisers and one community service project in March and one fundraiser and one social in April—please keep updated at meetings

    Member Quotes about the Value of the Organization:

    “SMA has changed my life tremendously. It is a great networking opportunity.”

    —Anthony Constantine, former SMA member

    “SMA is a great way to get involved and offers great networking opportunities.”

    —Mia DeNardo, former SMA member

    Role Name E-mail
    Advisor Charlene Bebko
    President Ashley Reynolds
    Vice President Alex Lazarchik
    Secretary Rodney Arrington-Conners
    Treasurer Jacob Braddick
    Events Coordinator
    Morgan Rihn
    Marketing Coordinator
    Jessica Buchna