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The New Basics: Slide Show

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Introduction

Login

  • Server setup
  • Where to log in
  • Login Procedure (http://www.iup.edu/page.aspx?id=679)
  • The Browser and the Workarea
    • Pages are made of content blocks
    • Where to find parts of the home page
    • The editor
    • It helps to keep two Internet Explorer windows open:
      • The browser
      • The workarea

Updating Existing Pages

Making a News Post

  • The importance of news
    • Show, don't tell
    • Message pillars and your dept.
    • Credibility
    • Google
  • Where to post it
  • How to post it (http://www.iup.edu/page.aspx?id=53613, http://www.iup.edu/page.aspx?id=1399)
    • What just happened: Home page update, News and Events, RSS, IUP Reporter, Media Releases
  • RSS and the rest of the web
  • Adding links
    • Regular links
    • Quicklinks
  • News strategy
    • Write in advance, post weekly
    • Can’t schedule them for publication in advance

Adding an Event

Where to Go from Here

Images

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You may also download the PowerPoint slides as a PDF.

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