Definition: Enrollment management is the integrated systems approach that focuses on student enrollments from the time of the initial inquiry through graduation and post-graduation. (Stamats)
A. Refine and Execute a University Enrollment Management Plan to Recruit, Retain, and Graduate All Students
Strategies:
- Implement a universitywide, holistic approach to enrollment management
- Enhance recruitment of students universitywide, including additional emphasis on students of diverse backgrounds
- Focus enrollment on strategically targeted programs and majors
B. Engage All Members of the University Community to Strengthen Recruitment and Retention Efforts
Strategies:
- Foster a universitywide culture where members understand and embrace their roles in recruitment and retention of students
- Engage alumni, retired faculty, staff, and other external constituencies in recruitment and retention of students
