The university editor provides editorial and proofreading for publications projects produced in the Communications and Marketing area. The editor works initially with the Creative Services manager and, if necessary, directly with the clients.
Editing in the Communications and Marketing Office generally does not involve content editing. This means the editor addresses how something is said, not what is said. When appropriate, the university editor will add language or change language to ensure that components of the university’s integrated marketing plan and message pillars are met.
For example, if the English Department authors brochure copy about the value to students of freshman English classes, the editor does not insert his or her own opinion, nor does he or she alter the meaning of what the English Department provides. The editor may, however, query the client when something seems unclear or inaccurate.
In general, manuscripts are edited for grammar, spelling, and consistency of style. For most IUP publications, the university editor relies on the Chicago Manual of Style, which is now in its fifteenth edition. Chicago is the industry-standard style guide for publishing for general audiences.
In a few instances, the Associated Press Stylebook and Libel Manual is used—particularly when editing work produced by the media relations director and Sports Information Office. Manuscripts destined for academic journals and works of a similar scholarly nature may adhere to styles represented by still different guidebooks, e.g., APA, MLA, etc. The IUP Style Guide covers style issues unique to IUP.
The dictionary reference used is the Random House Unabridged Dictionary, Second Edition. The university editor also has specialty dictionaries on hand for use with certain kinds of manuscripts and terms.
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